The IMA Empathy 90 is a slow sinking lure which casts well and virtually fishes itself.
A steady retrieve gets the IMA Empathy 90 working at around 20 to 60cm and the characteristic cup face induces a rolling, S shape, wobbling action. If you add in the odd pause this will make the lure fall tantalising before you commence the retrieve.
The compact streamlined body and magnetic moving weight system make the IMA Empathy 90 one of the longest casting 90mm lures on the market.